Why Social Media Matters for Every Business “If you ain’t got a crowd, are you really in the game?” Social media has become a critical component of the modern customer journey, making social media marketing indispensable for businesses of all sizes. While it offers numerous advantages, small businesses often face
Keywords are the Foundation of any online marketing effort Keywords are the cat’s pajamas of online searching.” Small businesses often face significant challenges when conducting keyword research, particularly due to the complexity of identifying the right keywords. Trends and markets change and one keyword that you think might be profitable
The Importance of Google Human Quality Rater Audits for Websites and Online Businesses “Are you up to snuff?” In the dynamic landscape of online business, maintaining a stellar digital presence is crucial, especially for websites that handle sensitive topics like health, finance, and legal advice. This is where Google’s Human
If You Don’t Follow SEO You Probably Didn’t Hear Google recently leaked API documentation revealing how their Search Engine, YouTube, and Chrome work together. This could impact the Rumble vs. Google case and shows exactly how Google interfered with “Election Misinformation” and “Covid Misinformation” and hides other manipulations as well.
Backlink Management in 2024 “Who’s giving you the old razzle-dazzle?” Introduction Backlinks, or inbound links, are critical for SEO as they act as votes of credibility from other websites. Managing your backlink profile effectively can enhance your website’s visibility and ranking on search engines. This guide will cover the importance
Guide to Reputation Management for Businesses of All Sizes “Is your reputation sterling?” Managing your business reputation is crucial in today’s digital age, where online reviews, social media, and news can significantly impact public perception. Effective reputation management can help you build trust, retain customers, and avoid costly controversies. This
