The Heartless Bastard Journal

Anders Herzberg

Getting Reviews from Customers for SEO

Folks gab, and you want the word around town to be good If you’re wondering why getting reviews from customers is important. Let alone how it affects your SEO efforts. Let me give you the skinny.  Imagine you are looking for a plumber, common complaint. You want someone you can

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leading a crowd
Anders Herzberg

Making Social Media Work for Small Businesses

Why Social Media Matters for Every Business “If you ain’t got a crowd, are you really in the game?” Social media has become a critical component of the modern customer journey, making social media marketing indispensable for businesses of all sizes. While it offers numerous advantages, small businesses often face

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Anders Herzberg

The Benefits of a Google Business Profile

“Don’t got a GBP? You’re on the lam, pal!” A well-managed Google Business profile is the cornerstone of success for any local business. It not only gives you access to make sure that your business’ information is up to date and accurate, but also lets you respond to reviews, allow

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Anders Herzberg

Reviews Matter, Yelp, Care.com and More

Managing Your Yelp Reviews: The Benefits for Small Businesses “Hey, do you know the latest scuttlebutt folks are jawing about you?” May small, local businesses underestimate the impact of reviews on their business. Yelp and other more focused review platforms have become a major way that customers find and build

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Art Deco QR Code
Anders Herzberg

QR Codes, Bridging Physical and Digital Marketing 

Using QR Codes to Drive Sales, Leads, and Reviews “Are you on the up-and-up?” In the evolving landscape of digital marketing, QR codes have emerged as a bridge connecting the physical and digital worlds. These scannable codes are versatile, customizable, and trackable, making them a powerful tool for businesses looking

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